Octane fitness took on the challenge to come up with a zero-impact training platform for runners and partnered with WhiteBoard Product Solutions to caste a vision for the aesthetic design for the new Zero Runner Machine.
Taking inspiration from the automotive industry, fitness industry, as well the human form, the design team developed forms
that evolved the existing Octane design language, yet creating a trimmer and
leaner design aesthetic.
Through sketching, quick foam core mockups, and CAD design,
the design team was able to quickly develop and refine the aesthetic direction
for the machine. The design and engineering team created the final
designs for all the housings in CAD and engineered the parts to be ready
for production release.
The result, the new Zero Runner machine, a revolutionary machine with a unique look, released August 2014, which allows runners to get their mileage without compromising performance due to overuse or injury.
WhiteBoard
The result, the new Zero Runner machine, a revolutionary machine with a unique look, released August 2014, which allows runners to get their mileage without compromising performance due to overuse or injury.
WhiteBoard