Where does the package end and the product begin? The lite2go by Knoend is both at once — revolutionizing the package/product paradigm! The outer-wrap of the package functions as a container and transforms into a light diffusing lamp shade. The only disposables are the hemp twine and recycled paper. This is a much needed step towards zero waste in package design. Let's look to nature for inspiration: apples have skin, eggs have shells, water droplets have surface tension...
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